Convert long videos into Instagram Reels with our AI
With Magic Clips you can create Instagram Reels in seconds from your long-form content, perfectly clipped and reframed. Manually create clips by highlighting your transcript, or let our AI pick your best bits, reframe and caption in seconds.
Powering millions of Instagram views for 50,000+ video teams










Your secret weapon for Instagram Reels conversion
Imaginario is used by everyone from indie creators to Hollywood studios to turn long-form content into Reels, increasing audience engagement and reducing manual editing work by orders of magnitude.

Warner Bros. Discovery saw a
70%
Time reduction in
multi-platform editing workflows
Import from any source
No matter what tools you use to create and store your content, importing to Imaginario AI couldn’t be simpler. Use our direct integrations or upload files in up to 4k UHD resolution.
Let Magic Clips do the rest
Our AI will understand your videos like a human by analyzing the people, conversations, objects, action and context. It will pick your best bits automatically, create clips, reframe to the correct size, and add animated captions.
Convert, post to Instagram Reels and watch your engagement skyrocket!


Want granular control over your Reels? No problem!
Create your own clips by selecting them in the timeline, or highlight your video transcript to automatically clip and reframe for Reels.
See what else you can do with Imaginario AI
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The journal about AI, video, and the future.
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Part 1 – Winning Enterprise AI in Media: Why Changing Minds Outweighs Better Models
The DPP Leaders’ Briefing 2025 gathered more than 1,000 attendees and key decision-makers from over 30 major media organisations. Credit: DPP This is the first of a three-part post about a few key insights and findings that I came across when attending the Digital Production Partnership (DPP) Leaders Briefing 2025 in London. The DPP is
Frequently asked questions
How can I convert a YouTube video to Instagram Reels?
The key difference between YouTube and Instagram Reels is that YouTube video is primarily landscape (16:9), whereas Instagram Reels video is portrait (9:16). So, to convert a video from YouTube to work well on Reels you need to trim the video to change the aspect ratio.
Note that the Reels video format (9:16), is different to the Instagram feed format, which is square (1:1). Don’t worry, with our system you can create both!
Many video converters or trimmers will simply isolate the center of the landscape video, which results in the subject being out of frame or action being missed. To convert from YouTube to Reels successfully, your conversion tool needs to reframe videos appropriately and follow the action. Our AI system does this all for you, and allows you to manually tweak the result to create the best Reels possible
Once your video is imported, choose Magic Clips for our AI to automatically select your highlights and reframe your video. Or, open up Clip Studio to manually choose your highlights and fine-tune framing.
Is it difficult to convert landscape videos to portrait videos for Reels?
Converting videos requires a lot of computational power, so if you are converting landscape (horizontal) video to portrait (vertical) for Reels, TikTok, Snapchat or another social network, your phone might struggle. This is especially true if the video is longer than 60 seconds, or if the video is in a high resolution such as 4k UHD.
It can also be a difficult process to automate. In landscape videos, subjects move around the screen and are often framed on the left or right. If your Reels video converter can’t recognise the subject of the video, or doesn’t let you reframe the action shot-by-shot, you might end up with a portrait video that misses the action!
How many Reels can I generate per month?
All our paid plans can export unlimited cropped videos (in 9:16 for Reels, TikTok and Snapchat, or in 1:1 for Instagram feed) per month in HD (1080p), and a limited number in UHD (4k), in MP4 format.
Can I re-edit my Reels?
Yes! All the clips you create from imported YouTube videos (or any source) are saved within your account, and you can open them to re-edit at any time.

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