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StoryLab: AI Agents that Turn Hours of Footage into Finished Stories in Minutes

Preview your assembled story with frame-accurate clip boundaries set by the Timing Optimizer. Switch between 16:9, 9:16, and 1:1 aspect ratios, and review rich visual descriptions for every scene.

Every video team knows the feeling. You have thousands of hours of video sitting in libraries and thousands of raw shots, and somewhere in that mountain of content is the perfect story waiting to be told. But finding the right moments, assembling a narrative, and producing a polished cut takes days of manual work.

Industry research puts the cost at $100 to $500 per clip, with 80% of video archives sitting untouched as “dark data.”

Today, we’re changing that with StoryLab, our new agentic story creation feature now available on the Imaginario AI platform.

What Is StoryLab?

The Script Writer agent breaks your story into narrative sections, each with detailed editorial direction. Drag clips on the timeline to reorder, then copy sections straight into your editing workflow.

StoryLab lets you go from a creative brief to a fully assembled multi-video story in minutes, not days. Describe what you’re looking for, set your preferences for mood, genre, platform, and length, and let our AI agents do the heavy lifting.

Under the hood, StoryLab runs a multi-agent pipeline:

  • A Search Agent scours your indexed video library using Imaginario’s 14 understanding layers and shot-level intelligence.
  • A Scripting Agent builds a narrative structure from the best matching moments.
  • A Timing Agent assembles the final cut with precise edit points, ready for review and refinement.

The result is a story you can preview, reorder, and fine-tune, all within a single workflow.

Built for Real-World Content Teams

StoryLab isn’t a toy demo. It’s built on the same multimodal intelligence layer trusted by teams at Warner Bros. Discovery, Universal Pictures, Sony Music, World Central Kitchen and many world-class video teams.

Warner Bros. Discovery cut video search time by 80% using Imaginario. Universal Pictures described the experience as “compressing ideation from days to minutes.” StoryLab takes that speed and applies it to the entire story creation process, from discovery through assembly.

How It Works

Fill out a Creative Brief with your source videos, target moments, video type, and platform. StoryLab’s three AI agents handle the rest, completing the full pipeline in under 60 seconds.

Getting started is simple:

  1. Open a new StoryLab project > Multi-video Story
  2. Fill out a Creative Brief with your source videos, target genre, mood, and any specific moments you want to capture, then hit Create Story.
  3. Within minutes, you’ll have a draft narrative built from real clips in your library (note: subtitles and speaker tracking coming in 4 weeks)
  4. You can then export it to Premiere, Da Vinci, or download locally.

From there, you can drag to reorder clips, adjust timing, and iterate until the story is exactly right.

See It Live at NAB 2026

We’re premiering StoryLab at NAB Show 2026 in Las Vegas, April 19-22. Visit us at Booth N1262 in the North Hall for a live demo and see how your team can turn archive footage into compelling stories faster than ever. You can book some time with us here.

Can’t make it to NAB? Get in touch to schedule a private demo.

StoryLab is available now on the Imaginario AI platform (beta access). Contact us to learn more about adding it to your workflow.